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Joico

Joico

Joico has been a leading manufacturer of hair color and care products for 45 years. This brand led the way in developing keratin-based strengthening hair color treatments. Further innovations dialed in a more beneficial and long-lasting hair color application. More recent advances such as the Quadramine Complex, Bio-Advanced Peptide Complex and cutting-edge ArgiPlex and SmartRelease technology set Joico permanent and temporary color, hair care and styling products apart.

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